The Next Great Fashion Trend Is…Newspapers?

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On Monday, the New York Post caused a fracas across New York City as those in the know raced to get a copy. Yes, an actual ink-printed, hold-it-in-your-hands newspaper still has the power to cause a commotion. Delivery drivers reported that young people chased down their trucks. Other Post-seekers rose, well before sunrise, to snatch up copies by the bundle. Why? All for an advertisement.

For the first time in the Post’s 216-year history (the paper is owned by News Corporation, the same company that owns The Wall Street Journal),…

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